James holds a Master’s degree in Health, Sport, and Human Performance Science, with a strong interest in endurance sports nutrition and training. Through his experience working across multiple Sportsfuel stores, he has developed a deep understanding of common questions around the wide range of supplements available. He enjoys exploring these topics in his writing, helping to bridge the gap between scientific research and real-world application. Outside of work, James can often be found outdoors, either mountain biking or out for a run.